a bold approach to consumer branding.  

With their promise to disrupt and their creative rebel archetype, the design of the space was ripe for high intensity color and strong graphic elements.  A wall with a large Kool Aid man breaking through was a whimsical way to celebrate the ‘drink the kool aid’ notion of successful consumer marketing.  Above an island in their break area are three ‘brainstorming’ clouds that have remote controlled modes that range from simulated lightning to slow changing color gradients.